Skip to content
Wednesday 29 July 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
City PM

European business, markets and politics

FTSE 100
10,871.02
+0.83%
DAX
25,464.01
+0.41%
CAC 40
8,458.78
0.00%
STOXX 50
6,289.51
+0.12%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Tuesday 15 March 2022 7:34 am  |  Updated:  Tuesday 15 March 2022 7:35 am

Virgin Wines battles shifting consumer habits as share earnings slip

By: Millie Turner

Add as a preferred source on Google
Wine-ing down: London chain Vagabond Wines asked court to appoint administrator
(Photo by Justin Sullivan/Getty Images)

Virgin Wines earnings per share and pre-tax profit have stunted in the past six months, as the online wine retailer battles shifting consumer habits.

With spiralling inflation and soaring energy prices, UK consumers are increasingly holding back splurging on non-necessities such as wine.

The company, a subsidiary of the Virgin Group, earned an average of 4.6p per share in the six months to 31 December, a short fall from the 6p it pulled in in the first half of the year.

Profit before tax also shrunk slightly from £3.4m in the first six months of the year, to £3.2m by the year’s end.

The wine retailer, however, has snagged a new partnership with online card maker Moonpig which is expected to strengthen revenue.

Subscription based revenue grew 23 per cent to £26.3m, from the £21.4m in secured six months prior – signalling that the company’s customers are not yet being deterred by climbing prices elsewhere.

Overall revenue was in line with late 2020 expectations, Virgin Wines said in its latest financial update, as it snagged £40.6m for the period.

“As expected, the trading environment has evolved considerably over recent months, and given strong prior year comparatives, we have worked hard to maintain encouraging growth from our core sales channels, whilst maintaining strict discipline around our customer acquisition and our cost control,” CEO Jay Wright said in a statement. 

“The second half of the year has started well. We continue to make progress with our strategic initiatives and remain in line with management expectations.”

Read more

Why lighter, chilled Claret is causing a stir

Claret wine bottles displayed on a wooden shelf, showcasing diverse labels and changing trends in the wine industry

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Retail

Trending Articles

  • Big Four’s AIM exodus accelerates as mid-tier firms seize mandates

  • FTSE 100 firm agrees £5.7bn takeover in latest private equity swoop

  • EY and London managing partner fined over £1.3m for audit failure

  • Burnham backs plan to pump £1bn pension funds into start-ups

  • As it happened: Stocks jump as oil drops; Unilever shares soar on decade-best sales

More from City PM

  • Why lighter, chilled Claret is causing a stir

    Life&Style
    Claret wine bottles displayed on a wooden shelf, showcasing diverse labels and changing trends in the wine industry
  • Greek wine perfectly suits summer. These 5 bottles are the best

    Life&Style
    Two women smiling, one in blue holding white Greek wine, another in white holding red wine, under grapevines.
  • Humble Grape is up for two Toast the City Awards: Here’s why

    Toast the City
    Exterior view of Humble Grape Bow Lane showcasing its inviting entrance and rustic charm on a bustling London street.
  • Currys launches £50m buyback as it shrugs off market slowdown

    Retail
    Currys storefront with prominent logo and modern exterior design, reflecting its role as a leading electronics retailer
  • Social media ban driving ‘screen-free’ sales, The Works boss says

    Retail
    Gavin Peck (right) cuts a yellow ribbon with a man next to him, celebrating the StoryBus launch.
  • Why chilled red wine is the coolest thing to drink right now

    Wine
    Libby Brodie polling
  • Man Group shares surge as assets hit record $253bn

    Investing
    Man Group is the largest hedge fund in the UK.
  • Allegion (NYSE: ALLE) Reports Q2-2026 Financial Results

    Business Wire
CityPM

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About City PM
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 City PM Ltd · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook