The evolving world of whisky investment Partner Whisky has moved well beyond its niche collector roots. A decade of rapid growth, driven by online auctions and rising interest in alternative investments, has brought new global audiences into Scotland’s heritage drinks sector. While the market has recently shown signs of cooling, commentators in the industry point out that the shift feels more like [...]
How VCL is modernising the whisky cask market Partner In the world of alternative investments, few assets carry the allure of a Scotch whisky cask. For centuries, this liquid gold has aged in the quiet shadows of Scottish warehouses, governed by tradition, family lineages, and a “gentleman’s agreement” style of business. However, this charm masked a systemic problem that Benjamin Lancaster, Founder and Partner [...]
Whisky investment: Liquidity is the real test of a collectible Partner Geraldine Napier-Payne, Head of Portfolio Management, LGT Wealth Management One reason investors are drawn to collectibles is that the entry story is so compelling. Whisky, fine wine, art, and watches – along with more modern phenomena like trading cards and sneakers – can offer the potential for price appreciation. They also deliver something else many [...]
A practical guide to buying Scotch whisky casks March 27, 2026 Vikki Bruce is co-founder and Managing Director of MacLean & Bruce, a Scotland-based specialist in luxury whisky experiences and cask broker. As an expert in Scotch whisky cask ownership and campaigner against fraud, she works closely with the Scotch whisky industry and advocates for greater transparency and regulation in the cask trading market. Over the [...]
Whisky investment in 2026: Structure, new markets and scarcity March 26, 2026 For investors seeking diversification in their portfolios to counter this era of stock market volatility and geopolitical pressures, the biggest takeaway is this: whisky investment has grown up. Premium spirits are no longer a niche asset characterised by the flipping of limited releases to make easy-money following the speculative surge during the pandemic. Instead, whisky [...]
