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  • Sometimes, the right CEO is worth a private jet

    Opinion

    Starbucks CEO Brian Niccol has attracted controversy for commuting by private jet, but in an increasingly complicated global business environment it can take sky-high perks to attract the right talent, says Katie Sharpe Finding the perfect CEO in the corporate world is a mission that requires as much creativity as it does mere financial resources. [...]

    Young buyers are among the main drivers behind the private aviation boom as jet owners under 45 have increased by 20 per cent in the last five years.

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