Skip to content
City PM
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
Wednesday 15 July 2015 11:42 am

This is what you get with a Conservative majority: A national living wage

By: James Nickerson

Add as a preferred source on Google

Why do we care about the economic recovery? Sometimes economists seem to forget, that we care about recovery not for some statistics on a chart, but because recovery creates more jobs giving people the dignity of work, and pay rises for those in work. In short, the purpose of economic recovery is to make people better off.

Ultimately, then, it is our task in government to ensure that the recovery is secure, and then to ensure that it benefits all parts of society. 

This means vigorously supporting job creation. And it also means making sure those on the lowest pay benefit too.

Over the last five years we have seen the equivalent of 1000 new jobs created every day. We want to see this direction continue, and have a goal of creating two million more jobs by 2020.

But we have got to make sure those jobs pay well too. This is why the new national living wage is so important, giving a £5000 pay rise to someone working full time on the minimum wage. 

Some are surprised that it is a Conservative government that have introduced the national living wage. I think it is the opposite. 

First, the pay rise can only be afforded because it is being brought in alongside a relentless focus on improving productivity and on supporting the environment for enterprise. To keep up the supply of more jobs and offset the one per cent of gross profit the national living wage is expected to cost employers, we have cut corporation tax and employers national insurance contributions. 

Second, to increase the demand for jobs, we are combining the new national living wage with radical welfare reform; we are making sure work always pays, as well as sharpening incentives to work. 

So the national living wage is part of a package, aimed at supporting the creation of jobs, and incentivising more people into those jobs.

All of this has a purpose. To switch Britain from a high tax, high welfare, low wage economy, to a higher wage, lower tax, lower welfare society. And in so doing to spread recovery to all parts of society, and help Britain become the most prosperous major nation on earth within a generation. That is a realistic goal and a noble cause. 

That's what you get from a majority Conservative government. 

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business

Related Topics

  • Budget
  • Expert Voices
  • National Living Wage

Trending Articles

  • Episode 95: Coral Eclipse Day at Sandown and Newmarket

  • Why World Cup players could pay tax in five different countries

  • London becomes activist capital of Europe as investors pressure firms over AI plans

  • ‘It’s gone’: How a social housing scheme left amateur investors £40m out of pocket

  • ‘Chaos’ – Aviation industry slams EU border checks as millions face summer holiday misery

More from City PM

  • Jobs crisis: UK unemployment to hit highest level in a decade

    Business
    London office workers collaborating on AI and tech projects, surrounded by computers and digital interfaces in a modern wo...
  • Kane and Rice sign wearable tech deals ahead of World Cup

    Sport Business
    Breaking news concept with digital world map and technology icons, highlighting global communication and connectivity trends
  • The West End works as one economy – policy should catch up

    Opinion
    Shaftesbury Avenue West End bustling with 1972 London street life, featuring iconic theaters and vintage cars
  • ŌURA Signs England Football Legends Harry Kane and Declan Rice as Global Brand Ambassadors

    Business Wire
  • Services industry falters as activity plummets amid Iran conflict fallout

    Business
    (Photo by Leon Neal/Getty Images)
  • London to be hit hardest as jobs market struggles through 2026

    Economics
    London has defied national trends as job postings in the capital rose.
  • CreditNature and Stabiliti Partner to Embed Nature Finance into Everyday Economic Activity

    Business Wire
  • Paladin Deepens Allied Supply Chain Footprint with South Korea Strategic Initiative and Netherlands Expansion, Advances Ex-China Rare Earth Recovery

    Business Wire

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy