True Launches Data-Powered Real Estate & PropTech Practice to Help Clients Win Leadership Talent
True, the premier global executive talent platform powered by data, AI, and deep sector expertise, announced today the launch of its Real Estate & PropTech Practice, bringing together years of work across the full property ecosystem. The practice is led by Grant Beighley, Partner at True, based in the firm’s New York office, and sits within True’s Financial Services Practice.
True’s Real Estate & PropTech Practice is built on proprietary market intelligence. In the past year, True conducted more than 1,000 executive conversations and tracked more than 10,000 compensation data points across Real Estate and PropTech, creating one of the industry’s richest talent datasets. That intelligence enables clients to benchmark leadership talent, understand compensation trends, and anticipate where the market is moving, not simply fill roles. The practice partners with organizations across the full spectrum of the property market, from venture-backed PropTech platforms and digital transaction marketplaces to institutional asset managers, private equity real estate portfolios, and residential brokerages.
“Real estate has become one of the clearest examples of industry convergence. Investors, operators, and technology companies are solving many of the same problems, and they’re increasingly competing for the same leadership talent,” said Sam McGrath, Global GM, True Search. “Grant recognized that convergence early and helped shape our approach long before it became a market trend. Launching this practice reflects both the business we’ve built and the opportunity we see ahead.”
“Over the past few years, Grant has helped shape our approach to this sector, expanding both our client relationships and the breadth of mandates we support,” said Jonathan Pomeranz, Managing Director and Head of the CEO, Board & Financial Services Practices. “He combines strong market insight with a highly collaborative approach, making him the ideal leader to guide the next phase of growth for this practice.”
True’s work in this space began with the PropTech platforms reshaping how real estate is bought, sold, financed, and managed. Over time, the firm expanded into institutional investors, physical asset managers, and owner-operators, placing leaders across acquisitions, digital platforms, and investment functions for clients including Apollo’s real estate business and Mark Spain Real Estate. The launch of the Real Estate & PropTech Practice formalizes that evolution, bringing dedicated structure to a market where True has built significant momentum.
“What the market has made clear is that the boundary between technology and physical real estate is increasingly dissolving,” said Grant Beighley, Partner and Head of the Real Estate & PropTech Practice at True. “The platforms that power how real estate is transacted, managed, and financed are now largely integrated with the physical asset ecosystems themselves. Most search firms in this space operate on one side of that equation, either digital platforms or traditional real estate. True has built the track record and the network to operate credibly across both, and that is increasingly what investors, operators, and platforms need from an executive search partner.”
ABOUT TRUE
True is the premier global talent management platform clients turn to for their most pressing talent needs. True is powered by the industry’s most comprehensive and actionable talent intelligence, AI, and expert insight to strengthen every aspect of clients’ leadership strategy and drive lasting impact. Products and services include True Search for executive recruiting with TrueBridge for fractional and interim placements; and True Talent Labs to strengthen leadership teams through coaching and assessment. Thrive, a modern Talent CRM, streamlines talent management, while SearchEssentials brings tech-enabled precision to hiring.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260721545807/en/
Contact
Jillian Ruggieri / Senior Director, Communications
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Abstract
True launches its Real Estate & PropTech Practice, led by Grant Beighley, connecting executive search across tech platforms and real estate.
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“Grant recognized the convergence of real estate and technology long before it became a market trend. Launching this practice reflects both the business we’ve built and the opportunity we see ahead,” said Sam McGrath, Global GM, True Search.
