Skip to content
City PM
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
Thursday 08 April 2021 12:17 pm  |  Updated:  Thursday 08 April 2021 12:37 pm

Tom Brady throws game-changing pass into the NFT world

By: Darren Parkin

Add as a preferred source on Google
Super Bowl LV
Photo by Patrick Smith/Getty Images

Record-breaking Super Bowl champion Tom Brady is the latest celebrity to throw his hat into the NFT ring.

The seven-times Vince Lombardi trophy-winner has announced he will be launching his own non-fungible token platform called Autograph in the coming weeks.

It is believed Autograph will sign up some of the world’s most famous sports stars and big names in entertainment to create the much-hyped digital collectibles.

A representative for the 43-year-old Californian hailed the platform as “groundbreaking”.

“Autograph will bring together some of the world’s most iconic names and brands with best in class digital artists to ideate, create and launch NFTs and ground-breaking experiences to a community of fans and collectors,” Dillon Rosenblatt, co-founder and CEO of Autograph, told CNN.

Blockchain-based NFTs have become something of a phenomenon over recent months – especially following the Christie’s sale of a Beeple artwork for an astonishing $69 million.

Twitter founder Jack Dorsey then flogged an NFT of his first ever tweet for $2.9 million shortly after rock giants Kings of Leon released their latest album as a tokenised offering.

Brady, currently still on the playing roster at the Tampa Bay Buccaneers, will operate as co-chairman with Rosenblatt who has gathered a stellar line-up to the advisory team.

Some high-profile names include Lionsgate CEO Jon Feltheimer, Apple SVP Eddy Cue, Spotify’s Dawn Ostroff, Live Nation Entertainment CEO Michael Rapino, and DraftKings cofounders Jason Robins and Paul Liberman.

It is understood Autograph will also offer a raft of interactive experiences like in-person experiences, VIP tickets and live auctions.

Read more

Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

Unfortunately, without specific details about the articles title, content, or the subject of the image, creating a precise...

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Blockbeat

Trending Articles

  • James Watt offers to buy back Brewdog

  • Citroën 2CV returns as a £13,000 electric car, and the timing is no accident

  • Bank of England warns Burnham of UK economy’s ‘big issue’

  • UK’s biggest pub firm probed over treatment of tenants

  • Brewdog owner shrugs off James Watt takeover bid

More from City PM

  • Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

    Sport Business
    Unfortunately, without specific details about the articles title, content, or the subject of the image, creating a precise...
  • Tom Kerridge: No good restaurant has ever been run by accountants

    Hospitality
    Celebrity chef Tom Kerridge smiling during a cooking demonstration, wearing a chefs uniform in a professional kitchen setting
  • People named Mark called upon to raise money at London charity golf day

    Sport Business
    Breaking news concept with digital globe and newspaper headlines on a blue background, representing global journalism.
  • ‘There’s a kind of romance to it’: Cubitts opens King’s Cross hub on site of Victorian stables

    Business
    Cubitts The Yard exterior view showcasing modern architecture and design, highlighting its urban business location.
  • Sport expects true fan Andy Burnham to take a leaf out of John Major’s book

    Sport Business
    Getty Images logo on a vibrant background, representing a leading visual media company in the news and business industry.
  • Winners and losers: Billionaires boom but Brits suffer largest fall in wealth since pandemic

    Wealth
    Mark Zuckerberg, Jeff Bezos, Elon Musk, and Sundar Pichai in a business meeting discussing future tech innovations.
  • Natwest boss becomes latest City figure caught in AI social media scam

    Banking
    NatWest building exterior with logo, highlighting corporate presence and architecture on a business news website.
  • Rod Bransgrove: Hampshire saviour hailed by new owners GMR as he steps down

    Sport Business
    High-level business meeting with executives discussing strategic plans for 2026 in a modern conference room

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy · Facebook