Skip to content
City PM
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
Monday 20 June 2016 11:21 am

RBS has pushed back the launch of Williams & Glyn, fuelling buyout speculation

By: Emma Haslett

Add as a preferred source on Google

RBS has put off the marketing push for its new/old Williams & Glyn brand until the first quarter of 2017.

The Sunday Times reported that the lender will now put off its marketing activities until the beginning of next year.

Under rules set out by the regulator after RBS' £45bn taxpayer bailout in 2008, it was instructed to separate off the 300-odd former Williams & Glyn branches, which it absorbed in the 1980s. 

But the path of the spin-off has so far not run particularly smoothly: although the rules state it must be completed by the end of 2017, the bank admitted in April there was a "significant risk" it won't make the deadline.

This could be down to technical problems: RBS is reportedly so concerned about the challenges of creating a new technology platform for Williams & Glyn, it has even mulled selling off its Natwest subsidiary to make the transition easier.

But the decision to push back marketing may also fuel speculation RBS is considering selling the brand, rather than spinning it off. A source told City PM there are "people in the market" interested in buying the brand, which has 1.8m customers, including 200,000 business customers, and £24bn of deposits.

Although Santander's name has been mentioned, a previous attempt by it to buy the company ended in tears, with the Spanish lender pulling out of the deal, dubbed "Project Rainbow", in 2012.

RBS shares put in a stonking performance this morning, rising eight per cent to 239.9p in late morning trading. Although that was also to do with optimistic-looking EU referendum polls.

RBS did not comment. 

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Banking
  • Business

Trending Articles

  • Burnham tax plans spark investor rush to bank capital gains

  • Brewdog chief executive quits after only one year

  • Nothing fails to file accounts months after dissolution threat

  • UK ‘no longer a serious place’ says Hedge fund boss after losing £200m tax battle

  • Cruyff turn: Starmer allows pubs to stay open for England World Cup game

More from City PM

  • Natwest hit with £250m lawsuit tied to Thurrock Council scandal

    Banking
    NatWest bank branch exterior with signage, reflecting current branch network changes amidst financial industry updates
  • London bucks trend as investors shun stocks in ‘near record’ demand for mixed-asset funds

    Markets
    Canada skyline featuring iconic skyscrapers and modern architecture against a clear blue sky
  • Why Williams sisters return to SW19 is a win for Wimbledon brand

    Sport Business
    Business professionals in a modern office discussing strategy with digital charts displayed on a large screen in the backg...
  • Why 2026 World Cup is when AI becomes the interface between fans and football 

    Sport Business
    GettyImages 2280946892: Professional meeting with diverse business executives discussing strategies in a modern office set...
  • Londonmaxxing: Queen’s start of top tennis year for capital

    Sport Business
    Breaking news concept with digital newspaper and global network graphics conveying information flow on a business website
  • When AI’s taken all the work, what will we all do?

    Opinion
    Wall-E robot character in futuristic setting showcasing advanced robotics technology and innovation
  • Is football eating itself? Not before it eats other sports first

    Sport Business
    Breaking news event gathering with journalists and cameras capturing a live press conference in a bustling media room
  • morph Launches the World’s First Shapeshifting Soft Robotics Cells Platform to Bring Physical AI into Real-World Applications

    Business Wire

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy