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WTA Tour driven by Mercedes-Benz

  • Is Mercedes-Benz’s $500m WTA Tour partnership value for money?

    Sport Business

    With the deal between Mercedes-Benz and the WTA Tour well underway, Matt Hardy heads to Madrid to see if its value for money. The supermarket meal deal, the cost of an upgrade to business class, the Category A versus Category B match ticket; value for money is one of capitalism’s greatest dilemmas.  It is a [...]

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