Gucci sparks backlash with AI-generated ads ahead of fashion week Media Gucci has come under fire after using AI to create images promoting its upcoming show at Milan fashion week, raising concerns that the luxury house is cutting corners ahead of a runway debut. The Italian brand posted a series of glossy visuals on social media this week, some labelled ‘created with AI’, to tease creative [...]
Valentino proves AI has no place in advertising Tech Italian fashion house Valentino has received mounting backlash after posting a series of AI-generated adverts on Instagram. What was billed as a ‘digital creative project’ instead set off a minor revolt in its comments section, where followers lined up to dub the visuals as “cheap”, “tacky”, “lazy”, and perhaps the most cutting barb for a [...]
Valentino: Clothes swap campaign leads to UK sales success for luxury brand Retail A campaign by global luxury fashion brand Valentino for shoppers to trade in their clothes in exchange for vouchers helped sales jump at its UK arm during 2023, it has been revealed. Valentino’s UK arm has reported a turnover of £38.9m for the year, up from £34.3m, according to newly-filed accounts with Companies House. The [...]
