Martin Sorrell’s S4 Capital buys influencer agency IMA August 12, 2019 Sir Martin Sorrell’s advertising company S4 Capital has bought IMA, Europe’s largest influencer marketing company, for €10m (£9.3m) and will merge it with its existing content arm, Mediamonks. Amsterdam-based IMA, which was founded in 2010, selects influencers to create tailored online marketing campaigns for brands including Microsoft, Heineken, and Samsonite. Sorrell founded S4 Capital last [...]
Shares in Sorrell’s S4 Capital get boost as rapid expansion continues July 29, 2019 Shares in S4 Capital rose more than four per cent this morning after the digital advertising firm reported strong trading for the first half. S4, which is run by ad veteran Sir Martin Sorrell, said like-for-like revenue and gross profit were up roughly 40 per cent over the period. Read more: Sorrell’s S4 Capital to [...]
Sorrell’s S4 Capital to buy marketing firm Biztech as it ramps up global expansion June 21, 2019 Sir Martin Sorrell’s S4 Capital is set to snap up marketing tech firm Biztech in its latest bid to expand globally and take on traditional ad agencies. S4 Capital said Media Monks, its content division, has conditionally agreed a merger with the Melbourne-headquartered firm for an undisclosed sum. Read more: Sir Martin Sorrell: Traditional agency [...]
S4 Capital boss Sir Martin Sorrell faces investor revolt over bumper pay packet May 19, 2019 Advertising veteran Sir Martin Sorrell could be faced with a shareholder revolt amid a backlash at his proposed pay packet at new firm S4 Capital. Shareholder advisory groups Glass Lewis and ISS have both issued notes urging investors to vote down the company’s long-term bonus scheme. Read more: S4 Capital continues to grow profits as [...]
The man who would be king: Why adland’s El Presidente has ‘zero fear’ of getting fired May 4, 2019 Looking back, Eduardo Maruri is glad he didn’t run for president. The Ecuadorian, now 52 years old, claims he had a good chance of being elected in his home country, but ultimately did not feel he was in a position to pull off the role. “You’re only president once, so you have to make sure [...]
S4 Capital continues to grow profits as it lands big-name client wins May 3, 2019 Sir Martin Sorrell’s advertising firm S4 Capital has posted another quarter of bumper revenue and profit growth as it looks to win over big clients with its digital-first approach. Read more: Sir Martin Sorrell was paid £140,000 by S4 Capital in 2018 The figures S4 Capital posted like-for-like revenue growth of 35 per cent to [...]
Sir Martin Sorrell was paid £140,000 by S4 Capital in 2018 April 29, 2019 The executive chairman of S4 Capital – Sir Martin Sorrell – was paid £140,000 in 2018, a fraction of the £13.9m he was paid by WPP in 2017 before his shock exit. An annual report from Sorrell’s new company shows he received £61,000 in salary, £61,000 in bonus and £18,000 in pension payments from his [...]
Atomic London wants to modernise the creative agency landscape and help solve marketing problems April 29, 2019 The big ad agencies are struggling. WPP’s challenges since Sir Martin Sorrell’s departure are well documented. Last week, it was reported that car rental company Hertz was suing its former marketing partner Accenture over a piece of shoddy web design. More broadly, brands are bringing their marketing in-house, denying revenue to agencies. For advertising executive [...]
Advertising giant WPP suffers like-for-like sales decline after ‘significant’ client losses April 26, 2019 WPP sales slipped in the first three months of the year as the advertising giant told investors it is closer to selling market research division Kantar. Read more: WPP boss outlines overhaul of corporate culture Revenue rose almost one per cent year on year to £3.59bn in the first quarter of 2019 but like-for-like revenue [...]
Sir Martin Sorrell’s S4 Capital hits back at reports of Holland legal battle April 23, 2019 Sir Martin Sorrell’s advertising firm S4 Capital has denied reports it is facing legal action in Holland over its takeover of creative agency Media Monks. Read more: S4 Capital revenues soar as it bags top clients A report in the Sunday Times stated a former Media Monks investor, Rogier Schalken, was taking the Dutch firm [...]
