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Advertising Week

  • Advertising Week Europe boss: humans still run the show in the age of AI

    Opinion

    As Advertising Week Europe kicks off, the conversation isn’t about replacing human talent, but about recalibration, says Ruth Mortimer We’ve all read the headlines, the hyperbolic predictions and the confident declarations that everything is about to change. Apparently artificial intelligence is going to change each and every one of our jobs and lives immediately.  But [...]

    Advanced AI robots interacting in a tech environment, showcasing cutting-edge artificial intelligence technology
  • Advertising Week president Ruth Mortimer: ‘I was warned the salary leap might be too much’

    Opinion

    From archaeologist to Advertising Week president, Ruth Mortimer has had quite the career. She tells us how she got there.

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