Skip to content
Saturday 18 July 2026EN · DE
City PM

European business, markets and politics

  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
Wednesday 20 September 2023 6:00 am  |  Updated:  Tuesday 19 September 2023 9:02 pm

Pension market needs ‘culture change’ to unlock startup investment, Phoenix boss warns

By: Charlie Conchie

City Editor

Add as a preferred source on Google
Andy Briggs
Andy Briggs, boss of Phoenix, said a culture change was needed if more pension cash was to flow into startups

The UK pension market needs a “culture change” if waves of retirement cash are to be unleashed into the country’s startups, one of the country’s top chiefs has warned.

Andy Briggs, the boss of FTSE 100 firm Phoenix, said the focus of the defined contribution pension markets was still trained on keeping costs down rather ramping up returns for savers over the long term.

“We have a market defined contribution pensions market, very, very focused on costs. And we think it should be more focused on the customer outcome rather than just cost,” Briggs told City PM in an interview.

“Ultimately the return net of cost is the most important thing and that’s a bit of a change to where the market’s been. That sort of cultural… focus needs to move.”

Lofty costs have long been considered a barrier to getting pension cash flowing into more productive assets via venture capital and private equity funds, where fees are typically higher than in other asset classes.

Ministers have been looking to relax a cap on fees to allow funds to flow more readily into areas like infrastructure and start-ups. 

Those pushing for reform in the UK point to examples like Canada and Australia, which pump far more pension capital into private equity and venture capital and reap better returns.

Just nine per cent of pension cash in the UK is invested in so-called productive assets, rather than highly traded stocks and bonds, whereas the next largest pension markets globally average 23 per cent, Briggs added.

Phoenix was among a host of firms to back the recent ‘Mansion House Compact’ drawn up by the chancellor in a bid to get more pension money flowing into startups.

Firms to back the compact have pledged five per cent of their assets into to unlisted companies, with the reforms aiming to unlock up to £75bn of additional investment from defined contribution and local government pensions.

Read more

Pension funds pledged a private investment splurge. Three years on, has anything changed?

Mansion House meeting of pension fund leaders discussing investment strategies and financial accords in a grand boardroom ...

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Investing

Related Topics

  • Phoenix Group Holdings

Trending Articles

  • Revealed: KPMG and Deloitte offer bumper redundancy packages to slash headcount

  • Motsepe backed to succeed Fifa’s Infantino by South African minister

  • Brewdog owner shrugs off James Watt takeover bid

  • Finsbury lines up Games Workshop splurge using merger windfall

  • Citroën 2CV returns as a £13,000 electric car, and the timing is no accident

More from City PM

  • Pension funds pledged a private investment splurge. Three years on, has anything changed?

    Markets
    Mansion House meeting of pension fund leaders discussing investment strategies and financial accords in a grand boardroom ...
  • Pension funds must ’embrace’ private markets to fuel growth

    Investing
    Skyline of Canada with iconic financial district buildings, highlighting UK investments and economic growth.
  • State-backed pension scheme plans to pump £1bn into start-ups

    Investing
    City economists have warned that the triple lock pension is unsustainable and unaffordable given the state of the UK's public finances.
  • Making the jump to self-employment could damage your pension savings

    Personal Finance
    In 2022, rolling Tube strikes led to massive queues for crowded buses. (Photo by Chris J Ratcliffe/Getty Images)
  • Cliff-edge warning: Fewer than 10 per cent of Brits to achieve a comfortable retirement

    Personal Finance
    Jar filled with coins symbolizing cautious saving habits of older Brits avoiding stock market investments for retirement s...
  • Government sets out conditions for unlocking ‘trapped capital’ in defined benefit pension schemes

    Personal Finance
    Dominic Cummings claims China has stolen vast amounts of secret UK material
  • Aegon warns red tape is blocking pension investment spree

    Investing
    London skyline with iconic insurance buildings under clear sky reflecting the citys financial and business hub atmosphere
  • ‘Unsustainable’ – Iceland boss and Labour peer calls for end of triple lock pension

    Economics
    Iceland's Richard Walker

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy · Facebook