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Tuesday 11 November 2014 9:05 pm

No broken heart for Alibaba on Singles Day

By: Express KCS

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CHINESE online retail giant Alibaba eclipsed sales records yesterday and recorded 57.1bn renminbi (£5.9bn) worth of transactions, amounting to a whopping 278m orders – many of which came from mobile phones. The retailer took advantage of shopping phenomena Singles Day, similar to Cyber Monday in the US, during which customers snap up big discounts.

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