Skip to content
City PM
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
Monday 22 February 2016 9:42 pm

Fitbit share price plunges in after hours as company reveals jump in revenue

By: Caitlin Morrison

Add as a preferred source on Google

Shares in Fitbit dropped by almost 15 per cent in after hours trading, as the health and fitness accessory group unveiled revenue of $711.6m (£502.7m) for the final quarter of 2015, up from $370.2m in the same period of 2014.

The group's stock tanked, despite smashing expectations of $648m in revenue. It also reported earnings per share (EPS) of $0.35, well ahead of forecast $0.25 EPS.

The firm saw sales leap on a yearly basis, up from $745.4m in 2014 to $1.86bn. The company issued revenue guidance of $2.4bn to $2.5bn for 2016, and said new product introductions and geographic expansion would drive this growth.

Profits rose to £64.1m from $39.2m on a quarterly basis, while the profits for the year rose to $175.7m from $131.8m. 

The number of devices sole in the final quarter of last year rose to 8.2m from 5.3m, while over the year the number of units sold almost doubled from 10.9m to 21.4m. Registered device users climbed to 29m from 11m in 2014, while the number of active users rose to 16.9m from 6.7m.

“We believe we are beginning 2016 with strong customer engagement and retention, an accelerating pace of innovation and competitive differentiation, and a foundation of significant revenue growth and profitability in 2015,” said James Park, Fitbit co-founder and chief executive.

“I am very optimistic about our growth opportunities and long-term vision as a broader digital health company.”

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Tech

Trending Articles

  • James Watt offers to buy back Brewdog

  • Citroën 2CV returns as a £13,000 electric car, and the timing is no accident

  • Motsepe backed to succeed Fifa’s Infantino by South African minister

  • Brewdog owner shrugs off James Watt takeover bid

  • Finsbury lines up Games Workshop splurge using merger windfall

More from City PM

  • Oura Ring 5 vs Google Fitbit Air: The battle of the fitness trackers 

    Life&Style
    Close-up of Oura Ring 5 showcasing sleek design and advanced health tracking features in a tech-focused setting.
  • Halfords shares rev up as garage growth drives return to profit

    Retail
    Halfords store exterior showcasing automotive and cycling products, highlighting retail branding and customer access points
  • King Charles’ cleaner ups dividend after revenue surge

    Markets
    GettyImages 200438701 004 showing a significant news event or business scenario relevant to the article context
  • Mishcon de Reya to roll out new ‘bonus boost’ for associates

    Legal
    Stacks of various currency bills symbolizing financial news and economic trends on a business website
  • Plus500 revenue surges as US prediction markets drive growth

    Investing
    Revenue drops for Musicmagpie as it struggles in the competitive second-hand market
  • Moonpig embraces tech and upselling as revenue jumps

    Retail
    Moonpig has seen strong demand for its subscription product
  • Argan, Inc. Reports First Quarter Fiscal 2027 Results

    Business Wire
  • BTG Consulting cites poaching from ‘major competitors’ for boosted revenues

    Advisory
    Skyline of Canada with iconic financial district buildings, highlighting UK investments and economic growth.

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy · Facebook