Skip to content
Monday 27 July 2026London --:--Frankfurt --:--Zurich --:--
NewslettersSearchEN · DE
City PM

European business, markets and politics

FTSE 100
10,736.23
+0.91%
DAX
25,099.00
+1.36%
CAC 40
8,372.28
0.00%
STOXX 50
6,280.94
+1.14%
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
More
GermanyFranceBankingAIEnergyFintechPropertyCapital Markets
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Economy
  • Technology
  • Politics
  • Opinion
  • DE
Tuesday 27 October 2020 7:01 am  |  Updated:  Tuesday 27 October 2020 7:09 am

Covid-19 sparks bleakest UK hotel sector outlook ‘in 50 years’

By: Jessica Clark

Add as a preferred source on Google
uk hotel

UK hotel trading performance is expected to plummet next year due to the impact of the coronavirus pandemic on travel and tourism, the latest research showed in the bleakest outlook for the sector in 50 years.

Research by accountancy giant PwC showed that hotel occupancy rates are forecast to be 55 per cent across the UK and could take four years to recover to pre-pandemic levels.                                                        

In London, where occupancy levels have sunk to 28.8 per cent this year, visitor numbers are expected to reach 52.4 per cent in 2021. 

Regional hotels will fare slightly better with an occupancy rate of 59.2 per cent, assuming there is a vaccine by next summer.

In comparison, London hotels recorded an occupancy rate of 83.4 per cent last year, while levels reached 75.4 per cent in the regions.

Meanwhile, in the capital, revenue per available room could drop by £100 to £28.72 this year. It is expected to recover to £64.81 next year, but it is not forecast to return to pre-pandemic levels until at least 2023.

London has been particularly impacted by a slow recovery in corporate international travel and weak demand for business trips, meetings and events.

Sam Ward, UK hotels leader at PwC, said: “As the UK travel and tourism sector bears a considerable brunt of the impact of COVID-19 this is far from business as usual. 

“No previous event has had such a deep and long-lasting negative impact on hotels and there is no quick fix. 

“The silver lining is that UK regions should benefit from increased staycation demand in 2021 and coast and country properties offer potential. 

“Meanwhile the fall in corporate demand, coupled with the complete lack of sports and music events will see big city hotels suffer disproportionately.”

Read more

Everything’s going to sh*t. Here are 25 of the best dystopian novels

Stack of popular dystopian novels including 1984 and Brave New World on a wooden table, perfect for book enthusiasts.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business
  • Property
  • Retail

Trending Articles

  • Wise denied US banking licence in blow to expansion plans

  • Housebuilder hits a wall: How did Vistry become the UK’s most shorted stock?

  • BT braces for loss of 800,000 customers as it banks on fibre to keep turnaround ‘on track’

  • Sky and ITV mount defence of £1.6bn merger as regulators probe deal

  • As it happened: Stocks jump as oil drops below $100; Trump in tariff blitz

More from City PM

  • Everything’s going to sh*t. Here are 25 of the best dystopian novels

    Life&Style
    Stack of popular dystopian novels including 1984 and Brave New World on a wooden table, perfect for book enthusiasts.
  • Construction sector cuts jobs again as house building slumps

    Industrials
    Rachel Reeves at construction site, inspecting housebuilding progress, highlighting Labours commitment to housing developm...
  • Square Mile Irish pub to be converted into youth hostel

    Business
    Business professionals engaged in a lively discussion at a conference, showcasing networking and collaboration in a modern...
  • Hilton, Butlins left fuming over business rates snub 

    Hospitality
    Modern Butlins hotel building with multiple balconies, a path leading to it, and a small pond in the foreground.
  • Francis Hotel Bath: Old-world glamour meets new-school cool

    Life&Style
    Elegant Francis Hotel Bath guest room with dark green paneled walls, brown leather sofa, and floral headboard.
  • London’s new ‘literary-themed’ hotel shows why hotels should not be themed

    Life&Style
    Luxurious Kensington Hideaway room featuring elegant decor, plush furnishings, and ambient lighting for a sophisticated re...
  • Airlines clash over Heathrow regulation

    Aviation
    Delta Air Lines aircraft at Heathrow Airport with regulatory compliance signage visible on the runway
  • Coya Ibiza is bringing grown-up hedonism to Playa d’en Bossa

    Life&Style
    Luxurious COYA Ibiza Mirador Roof Top Suite with stunning views, elegant decor, and premium amenities for a lavish stay.
CityPM

Independent European business, markets and political news for decision-makers.

Morning Briefing

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Business

  • Markets
  • Banking
  • Technology
  • Energy
  • Property
  • Fintech

Editorial

  • Opinion
  • Editorial Policy
  • Corrections
  • Contact

Company

  • About City PM
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
© 2026 City PM Ltd · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
Privacy · Terms · Cookies · Facebook