Skip to content
City PM
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
Friday 25 October 2024 7:54 am  |  Updated:  Friday 25 October 2024 9:27 am

Boohoo hits back at Frasers after bid to install Mike Ashley as chief

By: Jack Mendel

Add as a preferred source on Google
Mike Ashley's Frasers Group owns 27 per cent of Boohoo.
Mike Ashley's Frasers Group owns 27 per cent of Boohoo.

Boohoo has hit back at Mike Ashley’s Frasers Group after the retailer sent out an open letter yesterday vowing to install him as its new chief.

The fast-fashion giant said it was making the announcement to issue “clarification” on matters raised by Frasers yesterday, including accusations of “long-term mismanagement” which has led to “value destruction“.

In a letter to the firm, Frasers said Boohoo had a “leadership crisis”, and warned that Boohoo’s “debt refinancing are wholly unsatisfactory”, calling it “a backwards [move] for the company and an appalling outcome for shareholders.”

It also said “long-term mismanagement” had led to the collapse of Boohoo’s share price, down almost 30 per cent in the year to date and 17 per cent in the last three months alone.

Frasers further accused Boohoo of ignoring requests for meetings, saying: “We recognise stone-walling when we see it, and these tactics of ‘delay and ignore’ are no longer tolerable in the context of the continued value destruction that the board is overseeing at Boohoo.”

Hitting back, Boohoo said its board had “neither delayed responding to Frasers’ requests for board representation nor ignored them”.

Boohoo said Frasers’ wish for Ashley to be made chief executive was first raised on Friday 18 October, raising concerns that Ashley is a 73 per cent shareholder in Frasers.

In addition, Frasers owns a 23.6 per cent stake in rival ASOS, and the firm flagged that both Frasers and ASOS operate in similar markets to Boohoo.

Read more

Hugo Boss shares soar as Mike Ashley’s Frasers circles

Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images

“These are important facts that need to be taken into account and carefully considered by the board,” the company said.

Boohoo added that it had been willing to meet “in a constructive manner”, but the firm had “been clear with Frasers that before any appointment can be made, appropriate governance will be required to protect the company’s commercial position and the interests of other shareholders.”

“Boohoo has sought assurances from Frasers in this regard and they have not to date been provided,” it said.

It also said “Frasers’ characterisation of Boohoo’s recent debt refinancing is inaccurate and unfair”, insisting the move “provides certainty” for the company around its future requirements and is supported by its existing group of high street banks.

AJ Bell investment director Russ Mould said: “Boohoo has responded robustly to Frasers’ bid to install Mike Ashley as its new CEO, none too subtly questioning if Ashley at the helm is in the interests of shareholders other than Frasers and batting back criticism of its recent refinancing.”

“In the meantime the company has pointedly outlined plans to continue with its own search for a replacement for current boss John Lyttle.”

“Boohoo continues to review the validity of the requisition for a meeting to vote on Ashley’s appointment as CEO but, based on past form, the retail tycoon is unlikely to disappear quietly whatever Boohoo’s response so we can expect this saga to run for some time to come.”

Read more

Mike Ashley’s Frasers makes £166m play for shoe firm Accent

Mike Ashley has been working with Hornby since March.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • News

Categories

  • Business

People & Organisations

  • Asos
  • Boohoo
  • Frasers
  • Mike Ashley

Related Topics

  • Boohoo

Trending Articles

  • Brewdog chief executive quits after only one year

  • Housebuilding giants hit with £4.5bn lawsuit for allegedly overcharging buyers

  • As it happened: Stocks jump on defence and metals boost; Oil on track to shed a fifth on US-Iran peace hopes

  • Canary Wharf’s reinvention is a triumph

  • Top Burnham adviser calls for capital gains and inheritance tax hikes

More from City PM

  • Hugo Boss shares soar as Mike Ashley’s Frasers circles

    Retail
    Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images
  • Mike Ashley’s Frasers makes £166m play for shoe firm Accent

    Retail
    Mike Ashley has been working with Hornby since March.
  • Mike Ashley’s Frasers makes £1.7bn takeover offer for Hugo Boss

    Business
    Unfortunately, Im unable to provide the alt text as there is no information given about the content or context of the arti...
  • Frasers bid for Hugo Boss ‘more compelling’ amid turnaround

    Retail
    Mike Ashley, founder of Frasers Group Plc. Photographer: Chris J. Ratcliffe/Bloomberg via Getty Images
  • Debenhams owner hails ‘successful transformation’ as loss narrows

    Retail
    Debenhams storefront in central London showcasing seasonal window displays and iconic signage on a bustling street.
  • As it happened: Starmer dealt defence blow as investors react

    Markets
    Healey and Starmer engage in discussion at a public event, focusing on key policy issues and future strategies.
  • As it happened: Stocks recover after markets rocked by tech-sell off; US claims ‘good foundations’ of Iran deal

    Markets
    Breaking news illustration with abstract globe, digital connections, and stock market growth indicators on a business news...
  • Debenhams and Revolution unveil new beauty collaboration

    Retail
    Debenhams Group was rebranded from Boohoo Group earlier this year

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy