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Monday 30 September 2019 4:59 pm

Axel Springer cuts revenue guidance as it announces restructuring plan

By: James Warrington

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A cameraman films the logo of German media group Axel Springer during the company's annual press conference on March 6, 2014 in Berlin. German media giant Axel Springer said it is expecting higher sales and earnings this year after it met all of its targets in 2013. AFP PHOTO / JOHN MACDOUGALL (Photo credit should read JOHN MACDOUGALL/AFP/Getty Images)

German media giant Axel Springer has warned it expects a decline in full-year revenue and profit, as it unveiled plans to restructure its news media division.

The firm, which owns a string of news brands including Business Insider, said revenue will decline in the low to mid single-digit range, while adjusted earnings before interest, tax, depreciation and amortisation will decline in the mid-teens percentage range.

Read more: Purplebricks backer Axel Springer doubles stake

Axel Springer also said it plans to carry out “extensive” restructuring measures for News Media National, which publishes Bild and Die Welt, in a bid to save €50m (£44m).

“Continuously declining business areas will face cost savings and a reduction of staff numbers,” the company said in a statement.

As part of the restructuring, the editorial offices of Bild and Bild am Sonntag – its Sunday edition – will be merged. The move mirrors similar efforts made by the Times and the Sunday Times to pool resources.

However, Axel Springer also vowed to invest more than €100m over the next three years as it overhauls the structure of its flagship German titles.

The firm said it will start to develop a live video strategy for Bild, while it will establish a new contributor model for Die Welt. Both brands are hoping to expand their digital subscription base, the company added.

Read more: Axel Springer profits plunge as it looks to refocus on classifieds business

It comes weeks after US private equity firm KKR become Axel Springer’s largest shareholder, paying €2.9bn for a 44 per cent stake in the group.

KKR is planning to take the company private by the end of the year or in the first quarter of 2020.

Main image credit: Getty

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