Skip to content
City PM
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
  • Germany
  • France
  • Europe
  • Markets
  • Business
  • Opinion
  • DE
Monday 03 October 2016 1:00 am

Apprenticeships proving popular as over half of parents disagree that a degree is a better guarantee for career success

By: Hayley Kirton

Add as a preferred source on Google

Apprenticeships are becoming more popular among parents, with over half now disagreeing a university degree is the best choice for their children's blossoming careers, a study out today has found.

According to the research by Prudential, 51 per cent of parents disagree graduates are more likely to climb the career ladder faster than apprentices while the same proportion disagree that apprenticeships are best suited to those deemed non-academic. 

However, not every perception held about apprenticeships was quite so positive. Over two-thirds (67 per cent) of the parents questioned believed apprenticeship roles are poorly paid, while just under half (43 per cent) felt apprenticeship opportunities are often in low-skilled, low-paid professions. 

Read more: You won't need A-Levels for these City apprenticeships

"Apprenticeships offer an excellent introduction to the world of work and increasingly parents are recognising that university is not the only route to career success after school," said Simon Moffatt, human resources director at Prudential's insurance business in the UK.

"As university education becomes more expensive, many apprentices realise that the prospect of good longer-term employment opportunities offsets a potentially lower initial pay structure.

"While pay is important in any job, with apprenticeship schemes part of the attraction is gaining excellent on-the-job training with future job and career progression."

Last month, the National Audit Office called into question the Department for Education's plans for boosting apprenticeship numbers, pointing out it was yet to clarify how increasing the number of apprenticeships would boost productivity. 

Share this article

  • Facebook
  • X
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Jobs and Money

Categories

  • Personal Development

Trending Articles

  • Harry Styles at Wembley Stadium review: running through the grief

  • Nottingham Forest owner Marinakis announces £210m stadium plans

  • Burnham told to launch £100bn tax reform package

  • I’ve taken the best train trips in the world. Here are my 5 favourites

  • Natwest boss becomes latest City figure caught in AI social media scam

More from City PM

  • Acres Engineering boosts UK industry with prestigious King’s Award win

    Partner
    Acres logo with sleek design on a business news website, representing innovation and growth in the industry.
  • Formula 1 worth £12bn to UK economy as Silverstone rakes in £100m

    Sport Business
    Business professionals engaged in a strategic discussion at a corporate meeting, highlighting teamwork and collaboration.
  • Doubtless Pet Care Launches to Provide Peace of Mind to Pet Parents and Help Their Pets Live Happier, Healthier Lives

    Business Wire
  • I’ve lived the American Dream but as the country turns 250 I’m watching it die

    Opinion
  • ‘Great shame’: Berkeley challenges blocked Peckham development

    Property
    Aylesham Centre exterior view showcasing bustling shopping activity in the heart of the local community
  • Ask the Expert: Should I go part-time or pay for nursery?

    Personal Finance
    Marianna Hunt discussing financial strategies at a business conference, wearing a professional suit, engaging with the aud...
  • Burnham backs higher defence spending but rules out ‘crude’ welfare cuts

    Politics
    Andy Burnham
  • Labour may not agree with Blair, but the public does…

    Opinion
    Tony Blair delivering a speech at a conference podium, discussing current global political issues.

City PM — European politics, business and analysis.

Europe

  • Germany
  • France
  • Europe
  • UK & Ireland

Topics

  • Business
  • Markets
  • AI
  • Technology
  • Opinion
  • Energy

More

  • Politics
  • Economics
  • Fintech
  • Legal
  • Sport
  • Life

Company

  • About City PM
  • Editorial Policy
  • Corrections
  • Contact
  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 City PM · Published by CityPM Media, Bahnhofstrasse 65, 8001 Zürich, Switzerland
About · Editorial Policy · Corrections · Contact · Privacy